eHarmony vs Zoosk – Which One is Better in 2023?

By: Michele Baird
Updated: January 3, 2023
Zoosk versus eHarmony header

In this article, I’ll compare the many features, pros, and cons of the popular dating sites Zoosk and eHarmony. 

In a world where dating sites have skyrocketed in popularity, it can be challenging to pick one. You may not understand what features you want or what dating service will get you the best results.

However, after thorough research, I’ve determined the differences, similarities, advantages, and disadvantages of using the Zoosk and eHarmony dating platforms to guide you in your decision. 

  • eHarmony uses a compatibility matching system to connect potential partners based on their questionnaire answers, while Zoosk uses a behavioral matchmaking algorithm.
  •  eHarmony requires users to fill out lengthy questionnaires before signing up, while Zoosk allows users to sign up with just a few clicks.
  • eHarmony is a bit more focused on long-term relationships, while Zoosk is more geared towards casual dating.
  • eHarmony's monthly membership price is $25.90 to $55.90, while Zoosk's monthly membership costs $10 to $29.95.
  • eHarmony offers a 3-month guarantee, while Zoosk provides a 1-month guarantee.
  • eHarmony has a higher success rate and has been responsible for 5% of all marriages in the US since its launch in 2000.

Let’s analyze how eHarmony and Zoosk differ and which may be the best choice for you!

What’s the Difference Between eHarmony and Zoosk?

You might think all dating platforms are the same. Wrong. They may have a lot of similarities, but each of them has some distinct differences. After all, they are constantly competing for your attention, so they need to stand out. 

So, what’s the difference between eHarmony and Zoosk, you ask? Let’s take a look. 

According to a 2021 study, eHarmony is the #1 trusted dating app for serious relationships, consisting of an approximately 66 million user base. With over 20 years of matchmaking experience, eHarmony uses a scientific approach to compatibility.

To find love, you simply complete a compatibility quiz, answer questions, review your matches, and start getting to know who you choose. You can learn more about eHarmony in our in-depth review here.

Zoosk is a much younger global online dating platform that uses behavioral matchmaking technology to learn from users’ actions to deliver better matches continuously. It ranks as the #1 international online dating app and is available in over 80 countries and 25 languages with around 40 million users. 

eHarmony has a much better track record than Zoosk, as it’s been in the game for several years longer. Although both offer effective dating services, eHarmony provides a more thorough experience using a psychological test to start matchmaking right off the bat rather than waiting to learn member habits. 

Zoosk may be a better option for paying users with smaller budgets, as the subscriptions are cheaper than eHarmony. Still, eHarmony may be a suitable fit for users seeking the best possible matches based on science. 

eHarmony is targeted more towards deep and meaningful relationships ending in dating or marriage commitments.

Those looking to casually date or hook up may want to stay away from this platform and pick Zoosk instead. Older users will probably benefit more from eHarmony over Zoosk due to its serious vibe.

Keep reading below to find out how well these sites help singles in connecting with a soulmate.

Zoosk versus eHarmonyDetailed Comparison

I’ll take you through several different categories, so you can decide whether Zoosk or eHarmony is better for you!

1. Matchmaking Capabilities 

How do Zoosk and eHarmony make matches? Are they matching good ones, or are they randomly thrown together? If you’re interested in dating, you want to know if you’ll be matched well. 

Zoosk utilizes a feature called SmartPick and pairs it with a behavior matchmaking engine that actively learns about you as you interact with people on the platform. This is a cool feature but requires lots of data to work correctly. 

As previously mentioned, eHarmony uses a highly-regarded (and even patented) approach to matchmaking, which consists of a comprehensive and well-designed compatibility test. Users take this test to complete the profiles, and the algorithm finds the best matches accordingly. 

Due to its scientific and thorough matchmaking capabilities, eHarmony is the winner. Zoosk can learn a lot about you, but it might take some time for it to understand you, while eHarmony will know you sincerely from the get-go and offer better dates as a result. 

2. Communication 

How do you communicate with other members on Zoosk and eHarmony? Do you receive any guidance or suggestions on what to say? Or are you left alone to face the dating world alone with a classic pickup line? Let’s see how the two platforms compare regarding chatting.

Zoosk makes it incredibly easy to send messages to matches in a Tinder-like atmosphere, featuring a carousel of images, of which you can select yes or no. However, it’s important to note that you can only do so with a paid subscription. 

You can send winks and smiles to let your matches know you’re into them or send them a message using the message button on their profile.  

eHarmony offers three different methods of messaging, including icebreakers (as suggested by the platform), multiple-choice questions, and eHarmony mail. The site uses Guided Communication designed by Ph.D. psychologists to slowly and steadily control communication.  

With a free membership on eHarmony, you can send and receive smiles, icebreakers, and pre-written greetings and reply to a first message; however, you won’t have access to unlimited messages as in a premium membership. eHarmony also offers a video date feature.

Communication is much more accessible on eHarmony, so it beats Zoosk in this arena. 

3. Ease of Use

It’s essential to use a dating site that has a user-friendly interface. After all, you don’t want to waste time trying to figure out the platform instead of having a good dating experience and conversations with your matches! 

Zoosk may be less serious than eHarmony, but they’re super serious about technology and making things easy for its users, especially the younger generation. The user experience is straightforward and well-organized to make it easy for users to understand and navigate. 

eHarmony also offers a nicely designed interface with easy navigation and a classically modern style. Users of all ages, older and younger, can find their way around easily on this site. 

Both platforms offer mobile and desktop apps and provide an attractive appearance. Each provides users with an easy-to-use platform, and it’s hard to choose a winner.

However, because its target audience is typically older individuals (who may be more technologically challenged), eHarmony claims the victory for usability. 

4. Pricing 

Although you can create a free account on each website, you need to know what else you can get with your money and how much it will cost you. Let’s see how Zoosk and eHarmony differ when it comes to subscription pricing. 

Zoosk offers a variety of paid options for users to choose from. These include the following plans and prices:

  • Premium 1-Month Plan at $29.95
  • Premium 3-Month Plan at $19.98/month
  • Premium 6-Month Plan at $13.35/month
  • Premium 12-Month Plan at $10/month

eHarmony also provides several additional features if you pay a monthly subscription fee. These plans include:

  • Premium Light 6-Month Plan at $55.90/month
  • Premium Plus 12-Month Plan at $35.90/month
  • Premium Extra 24-Month Plan at $25.90/month

When it comes to pricing, Zoosk is cheaper than eHarmony. So, if you’re looking for something more affordable, this site is the way to go. For more information about eHarmony pricing breakdown, check this article.

5. Sign-Up Process

Sometimes what stops a user from completing a personality profile is how time-consuming and complicated the sign-up process is. So, which platform has a better sign-up system? Let’s find out.

Zoosk simply requires you to make an account either on your desktop computer or by downloading the app on your mobile device. Then, you’ll enter your email address and password, age, upload a picture, link your social media accounts if desired, and answer some basic questions. 

You’ll go through the same steps with eHarmony (email, password, profile picture, location, etc.), and then you’ll be taken to a page that asks for a payment method to put on file (although you can opt for a free trial with limited features). After this, you’ll dive into the lengthy compatibility quiz. 

Zoosk takes the crown on this one, as its sign-up process will only take you a few minutes. You can get started right away after filling out some basic information. eHarmony asks you more in-depth questions and wants to get to know you better so it can find the best matches. 

6. Success Rates

Of course, you want a dating site with a high success rate. You don’t want to waste your time on a platform that’s not getting you quality matches. How do Zoosk and eHarmony compare when it comes to long-lasting relationships?

Zoosk is a wonderful matchmaking tool that seeks to learn from its users to find matches. However, they do collect a decent amount of data from you to do this. Overall, there are plenty of success stories to read through. 

eHarmony is a marriage-driven site, period. The goal is for people to find love for a lifetime, not just one night. A recent study showed that an average of 236 people who matched on eHarmony get married every day. Now, that’s the kind of success you want when you’re serious! 

eHarmony is the champion when it comes to success rates. As one of the most long-standing dating sites, it proves its effectiveness time and time again. It’s no wonder why it has so many users. 

Zoosk vs. eHarmony: The Winner

When you consider the success rate, matchmaking capabilities, communication styles, pricing, and ease of use for each dating site, it’s evident that eHarmony comes out on top. 

While Zoosk boasts a variety of fun and flirty features, eHarmony has an extensive history of successful matchmaking, it’s relatively easy to use, and the guided communication leads users down the path toward commitment.  

Users appreciate eHarmony’s mission to make meaningful matches and offer guidance from the first message, making it an excellent choice to put yourself out there and find your one-in-a-million person. 

Which is best for you? 

Before you dive into one of these dating apps, you need to know who they serve best. If you’re looking for something that isn’t serious, you probably won’t want to go with eHarmony. However, if you’re searching for a soul mate, it might work! 

If you’re someone who doesn’t have a lot of patience and wants to start talking to people right away, eHarmony may not be suitable for you. It takes time to develop connections, and the site offers guided communication to take things slow, while Zoosk lets you power full steam ahead immediately. 

People that don’t have a lot of time or money to invest will probably benefit more from Zoosk, as eHarmony’s membership costs are generally much higher. Overall, how serious are you about finding a relationship? The more serious you are, the more you should consider eHarmony. 

Love is out there. What are you waiting for? 

Now, you know the differences between Zoosk and eHarmony and can choose according to your preferences. Take an inventory of your needs and wants to make a wise decision. 

If you are very serious about finding a relationship, I think eHarmony is a great place to start your search.

With an astounding success rate, patented and science-based psychological testing system, and longevity, you can trust that eHarmony will find the right matches for you. Get started today!


Which one is more popular?

eHarmony is more popular among users who are looking for long-term relationships, while Zoosk is more popular with users who are looking for more casual relationships. eHarmony has been around longer than Zoosk and has a more established reputation.

Both dating websites boast millions of users and offer unique features that appeal to different crowds. Ultimately, it depends on what you are looking for in a dating website and which one better suits your needs.

Who created eHarmony and Zoosk?

Dr. Neil Clark Warren, a clinical psychologist, created eHarmony in 2000. Dr. Warren came up with the idea for eHarmony while working with married couples. He noticed that many couples were unhappy, and their marriages were often on the brink of divorce. He thought there must be a way to help these couples, and so he came up with the idea for eHarmony.

He is also the author of “Finding the Love of Your Life.” In the book, Dr. Warren outlines his “Compatibility Theory,” which is the basis for eHarmony’s matching algorithm.

Zoosk was created by Alex Mehr and Shayan Zadeh in 2007. The two entrepreneurs came up with the dating site idea while working together at another company. They saw that many people were using online dating sites but weren't having much success. So they decided to create their own dating site that would be more successful. 

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